BMW Premium Top Sellers

Munich / Stuttgart / Ingolstadt, January 9, 2015

The BMW Group sold more than two million vehicles last 2014 worldwide. With a total of 2,117,965 cars sold BMW, Mini and Rolls-Royce, the numbers rose by 7.9 percent compared to the previous year. Even Mercedes and Audi were able to increase global sales in 2014. Audi is 1.74 million cars sold ( up 10.6 percent) to place in the German premium car manufacturer. The Stuttgart sold a total of 1,650,010 vehicles (an increase of 12.9 per cent) of Mercedes - Benz cars and smart.

Compact growth driver, middle class remains top

In the compact car class was 2014, the new BMW 2 Series Coupe at the start. The Munich-based carmaker were able to bring 27,933 units to the man or the woman in the first year of sales. Leader in the mid-range segment remains 2014, the 3 Series from BMW. The series, which celebrates its 40th anniversary in 2015 could increase by two percent to 476,792 units.

The SUV boom continues

BMW has hitherto sale of which was launched in July X4 21,688 copies and also the third-generation X5 grew strongly, with an increase of 37.4 percent to 147,381 vehicles. Also, Audi and Mercedes ( plus 5.3 percent ) reported similar success in the SUV segment. All Audi SUVs even recorded an increase of 15.8 percent to a total of 507,500 cars. 2014, almost one in three Audi customer opted for an SUV ?? and thus for more than twice as many as the 2011th

BMW i models: Really a Success?

Nearly 17,800 buyers have opted for a 2014 BMW i model. Worldwide sales of the i3 stands at around 16,052 units. Leaving more than 100 of the compact Stromer daily production. This BMW currently produces more than twice as many i3, as were sold at the end. Overall, it was also possible 1,741 i8 delivered since its market launch in summer 2014.

Mini stagnant, Rolls-Royce is growing

Despite the change in the mini - core model, the sales of the BMW brand were last year with 302,183 units 0.9 percent from the previous year. Sales of Rolls-Royce, however, reached 2014, with 4,063 copies sold worldwide for the fifth time in a row an optimum value, which represents an increase of 11.9 percent. Our success is due, according to BMW on the strong demand for the Ghost Series II, which is on the market since November 2014. However, the top position in the product portfolio of luxury brand continues to occupy the Phantom. By the way: The best-selling luxury sedan in the world last year was again the S-Class. 103737 is on the Mercedes - sales statistics. This is an increase of 82.2 percent compared to the previous year.

Asia is growing most

The demand for vehicles of the German premium car manufacturer in Asia is as strong as ever. BMW sold 656,395 cars last year ( plus 13.8 percent) in the Asian region. Behind Audi is ranked 578,932 copies ( plus 17.7 percent). Mercedes has sold the most cars in the direct comparison of the three German car powers. 491,321 units crossed the Asian sales tables. For Mercedes recorded the largest growth in the emerging car market: to 25.7 percent, the Stuttgart were up there. (ml)