New objectivity

Stuttgart, 27 January 2017

Visually not undisputed, but very successful: So the current Mercedes a-class in the short form can be described. With her, the company ventured a radical Designwandel down to a formal language with edges and beading. However, this conclusion should be now. The sculpture "Aesthetics A" shows in the name where the journey with a view on the upcoming a-class is going.

Formal similarity to the CLA

Mercedes itself is still something vaguely "a sedan reduced to the body in the compact car segment". Actually, the "aesthetics of A" has a so-called 3-box design and reminds us more of the CLA since 2013 thus. Very probably decided facing the whole world, outside Europe, the classic form of the sedan is the popular.

Less is more

Anyway: CLA and a class come from the same family, so the clear announcement of Mercedes design Chief Gorden Wagener applies for both series: "design is the art of omission: the time of the beading is over." Instead, to use future covered and related to each other in the corner areas. You should outline the body body by light and shadow, as well as emphasize the proportions. We know more at the earliest in the September 2017 to the Frankfurt auto show IAA, where the new a-class could make his debut. (rh)